American Mushroom
Branding | Video Campaigns | Editorial Design | Tradeshow | PhotographyAmerican Mushroom
Originally American Mushroom Institute (AMI) approached Design Design initially to overhaul and breathe new life into their monthly MushroomNews industry magazine. A few years in, and we’re happy to report that the magazine is thriving and growing regularly.
Our partnership has continued to grow and expand – we’ve created their massive PA Farm Show tradeshow booth experience, held multiple photoshoots, and a created targeted workforce and industry-specific video campaigns. In 2022, we elevated and evolved the organization’s brand identity as they dropped “Institute” from their name, to better fit their objectives and future goals as a leading voice in the mushroom industry.
Project Roles:
- Brand Identity
- Editorial Design
- Art Direction
- Video Production
- Photography
- Tradeshow Exhibit
- Print Design